This time, there isn't really much to say about the dastardly fellows in Electronic Arts.
This news is so fresh touches on so many different stories that have already been done, I probably don't need to even have this article written.
Electronic Arts apparently wants to receive another award for "Worst Company in America" after this most recent problem. Otherwise, there is frankly no other excuse.
During initial testing for Star Wars: Battlefront 2 (2017), early players admitted fond enjoyment of the game in its current state. Heroes were earn-able and capable of being achieved on a timely basis, as opposed to being random as they were in the first. Classes had been revamped, the setting had been changed and now there was going to be an actual story mode for the game, unlike the wave defense contained in the first.
There was almost nothing that EA could've done wrong to make this game bad past the initial testing release. Almost.
As experienced within the past two weeks prior to November 19, 2017, Battlefront 2 has experienced massive changes on release that completely change how the game is played and perceived. Heroes now come from lootboxes that are paid for with microtransactions or require large swathes of time in order to actually obtain. The problems and expectations created by this game are immense. That is, at least as not as immense as the initial response by EA themselves.
Stonewalling and backing a bad decision is not positive towards furthering the profession of public relations. When a concern is mounted by more than 99% of the community, it up to the company to address it accordingly and say that it will be looked into in a timely matter. This vague response is not good.
Since then, EA has removed the microtransactions fully until a later date, due to an intervention from Disney Executives. This doesn't solve the problem, but it has at least been shown that it is not acceptable behavior.
This news is so fresh touches on so many different stories that have already been done, I probably don't need to even have this article written.
Electronic Arts apparently wants to receive another award for "Worst Company in America" after this most recent problem. Otherwise, there is frankly no other excuse.
During initial testing for Star Wars: Battlefront 2 (2017), early players admitted fond enjoyment of the game in its current state. Heroes were earn-able and capable of being achieved on a timely basis, as opposed to being random as they were in the first. Classes had been revamped, the setting had been changed and now there was going to be an actual story mode for the game, unlike the wave defense contained in the first.
There was almost nothing that EA could've done wrong to make this game bad past the initial testing release. Almost.
As experienced within the past two weeks prior to November 19, 2017, Battlefront 2 has experienced massive changes on release that completely change how the game is played and perceived. Heroes now come from lootboxes that are paid for with microtransactions or require large swathes of time in order to actually obtain. The problems and expectations created by this game are immense. That is, at least as not as immense as the initial response by EA themselves.
Stonewalling and backing a bad decision is not positive towards furthering the profession of public relations. When a concern is mounted by more than 99% of the community, it up to the company to address it accordingly and say that it will be looked into in a timely matter. This vague response is not good.
Since then, EA has removed the microtransactions fully until a later date, due to an intervention from Disney Executives. This doesn't solve the problem, but it has at least been shown that it is not acceptable behavior.
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